WHY WE LOVE IT; They’re real! mascara’s partner in prime! NEW they’re real! tinted primer tints, defines AND primes lashes! Worn alone, this innovative mink-brown primer gives lashes a natural look. Worn as a primer, it boosts they’re real! mascara’s performance beyond belief. WORKS 2 WAYS! Wear as a mascara primer to dramatically boost length & separation. Wear alone to tint & define lashes for a feathery, natural look. 89% said lashes had a natural look* 91% said it was soft enough to layer on mascara 6 hours later* 94% said it defined lashes** 92% said it boosted length, lift & separation** <li>*Consumer panel survey on 65 women over 1 week. **Consumer panel survey on 66 women over 1 week. DETAILS High-performing gel formula</li> <li>Water-resistant Conditions lashes with Provitamin B5 Custom ExtraFlex brush Specially designed to move with lashes for separation beyond belief! HOW TO APPLY; Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your mascara on top. BEAUTY TIP; Unleash your curl power! Apply under roller lash mascara to dramatically boost curl.