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In this Issue

A NEW FUTURE FOR FASHION IS CALLING...

As we venture into the “new normal” sustainability and community have never been more important to our business, customers and our teams. We are all more aware of our interaction with nature. Growing our community focus, going local, bringing nature in, working responsibly and telling our story have never been more important. It’s part of what makes us extraordinary and stand out from the crowd.

We are in the midst of change, change accelerated by Covid-19, but we believe that together, using the time we have had to reflect and through our daily actions, we can create a more sustainable future for our people and our planet.

That's why we have dedicated this issue to sustainability and all the ways we are starting to move to a way of doing things better.

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From fashion and beauty to food and travel, we want to bring you on a journey to discover the many ways fashion and beauty are inspiring change. And we don't take this lightly we have a full-time sustainability team who monitor our brands and encourage us all to pave the way for a better future, we hope you will join us for the ride.


SHOP OUR SUSTAINABLE EDIT

The sustainability revolution will happen because it must. Businesses of today can lead the way into the future: by imagining, innovating, piloting projects and testing ideas. It’s no longer about making sustainability part of our strategy. Our strategy needs to become sustainability.

Alannah Weston, Chairman of Selfridges Group

MORE TO READ

A new Dawning of the Day is happening in the fashion industry, check out our shoot of sustainable must-haves for summer.