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Quiet Luxury
The simplicity of the wardrobe in television's Succession has seen the trend for 'quiet luxury' grow exponentially recently. We take a dive into what this muted style movement means, which brands you should know and how to wear and incorporate them into your beauty routine and even your home.
Invest In Classic Silhouettes
Quiet luxury isn't just a trend, it's about building a wardrobe with intention so the key word here is 'invest.' Think of it more as a lifestyle approach to dressing that will transcend seasons and styles. Tailored coats, dresses, shirts and trousers in pared-back silhouettes and luxurious fabrics with impeccable attention to detail quietly exude this kind of style. Toteme, Vince, Theory and The Row are our go-to brands for pieces that will build a sophisticated and versatile wardrobe.
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Opt For Enduring Accessories
The centrepiece of a polished wardrobe; a subtle, luxurious bag will outlast any fleeting trend and exude understated cool. Whether you go for a tote style or crossbody, the look is about clean, well crafted companionship. Choose Chloé for a feminine take or Jil Sander, adored for its simple yet statement output. Bottega Veneta effortlessly transcends trends and time while the reputation of LOEWE's laidback luxury will perfectly embody the mood.
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Find Flawless Footwear
When worn with equally strong staples, luxe minimalist footwear will refine every outfit from the ground up. Loafers crafted from beautifully soft leather or sleek strappy sandals and kitten heels are elegant and effortless. No-one does the sleek style quite like The Row, but you can find pairs by Tod’s that are equally as impeccable.
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A Softer Kind of Smart
A sophisticated menswear wardrobe these days can take the lead from our new hybrid lifestyles which suit a more smart-casual approach. Soft tailoring will deliver you from business casual to business class as easily as you can say “Kendall Roy”, just pop on the ultimate off-duty accessory; the baseball cap. Choose luxurious and light-wearing fabrics like linen from Italian brands Zegna and Bruno Cucinelli who combine expert craftsmanship with classic styles and slide on a pair of Tom Ford or Gucci sunglasses for a touch of cool. Build onto this with a capsule of luxurious knits, crisp t-shirts, fresh, understated trainers or suede loafers to pull it all together.
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Embrace Effortless Beauty
When it comes to beauty, this lifestyle starts from taking the time to invest in yourself, from meditation to exercise right through to your skincare routine. Once you're positively glowing from within, your make-up choices will only enhance your natural, healthy flush. If we were to recommend one addition to your daily beauty ritual we'd say Sisley’s iconic Black Rose hydrating face oil Black Rose Precious Face Oil to promote a radiant complexion. Then, for a flawless base try Westman Atelier foundations which are packed full of active ingredients and antioxidants. Shade and illuminate with Tom Ford's blush and always carry Chanel's Stylo Ombre Et Contour with you which can be used as a kohl, liner or eyeshadow and finish with a Satin Crème lipstick from Hourglass.
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Extend
To Your Home
While this movement started life in the world of fashion, it also offers a calming
and elegant approach to interior design. Rather than a stark, cooler minimalism, think warm and soothing
neutrals like blush pinks and earthy beiges, matt in finish balanced with high-quality materials like rich woods
to achieve this sense of luxury and comfort. You can still add in plenty of cosy textures in silks and cashmere and pepper with
beautiful, personal touches in the form of candle
holders, vases and art or add thrifted or antique finds throughout the years as the mood takes you.
This, after all is your own story.
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