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Beauty

MAKEUP ARTISTS PREDICT THESE WILL BE THE BIGGEST BEAUTY TRENDS

Make way for dewy skin, barely-there brows, glossy lips and more.

When it comes to beauty trends, there tends to be one product or look that pulls rank. In 2016, it was eyebrows; in the 1980s, it was all about blusher and just last year, bold shadows reigned supreme. For 2023, however, it’s all about skin. “2023 is going to be such an exciting year for makeup,” says Ramiz Habibovic, M·A·C PRO Team Artist. “At M·A·C, we kicked off the year with our amazing Hyper Real Skincare launch. It’s all about starting with skin when it comes to having the perfect base for your look.”

But the trends don’t stop there. From barely-there brows to glossy lips, here M·A·C PRO Team Artist, Ramiz Habibovic, reveals the top beauty trends of 2023 and how to get the look.

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BARELY-THERE BROWS

Barely-there brows have slowly but surely started to take over beauty bags everywhere. Pinterest searches for bleached eyebrows are up 246% since the start of the year, as well as a massive 156 million TikTok views for the trend. Ramiz says, “We’re so far gone from the block brow that was popular in 2016. We realise now that they pull focus from the rest of your makeup. Pairing a flawless base with a flush of colour on the lips (or a bold statement lip) and a barely-there brow will help draw focus to where it needs to be.”

GET THE LOOK

“Product choice is so important when it comes to achieving this trend,” explains Ramiz. “What I love to use is the M·A·C Brow Styler in a shade lighter than your natural brow colour and used in an upward motion to create brow hair strokes instead of filling in the entire brow. The Clear Brow Set is a must when it comes to brows too, to keep them looking perfectly groomed and in place for the day.”

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Eye Brows Styler

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Always choose a shade lighter than your natural brow colour and use an upward motion to create brow hair strokes instead of filling in the entire brow.

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DEWY SKIN

Dewy skin is to beauty what an LBD is to fashion: timeless. Season after season, year after year, radiant skin dominates the beauty trends and for good reason. “Dewy skin will forever have a place in my heart,” says Ramiz. “We all want our skin to look healthy and glowing, this is something that will never change. I think in the past couple of years the ‘no makeup’ makeup has become so popular and having glowing skin with light coverage has become so aspirational. This year at M·A·C that is what we are giving you products that you can easily recreate this look at home and be able to customise it to suit your own style.”

GET THE LOOK

“To achieve dewy skin, skincare is key,” explains Ramiz. “Start by cleansing the skin with the M·A·C Hyper Real Fresh Canvas Cleansing Oil. Follow this by spraying our iconic Fix+ Spray and using a cotton pad to remove any excess oils. The star of the show for me is the Hyper Real Serumizer, this skincare has been four years in the making and is made using our pro4 power infusion matrix which consists of Japanese White Peony Extract, Hyaluronic Acid, Niacinamide and Ceramides. The serum not only will strengthen your skin barrier but also adds radiance and enhances makeup wear. For someone who finds their skin to be on the drier side, you can finish off your routine with our Hyper Real Skincanvas Balm, for an extra boost of moisture to the skin.”

The use of cream products for this look is key, our Cream Colour Base is my favourite to use for achieving this. If somebody wanted a fuller coverage or more of a matte base, this is a great way to add radiance and luminosity to the skin.

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GLOSSY LIPS

Synonymous with the 1990s, lip gloss has been making a slow but steady return for some time now. But it seems this Spring is the time to truly embrace the trend. “For me, glossy lips conjure up images of plump hydrated lips,” says Ramiz. Something on the lips that feels more comfortable to wear than a matte lip which also makes your lips look fuller? Yes please!”

GET THE LOOK

“Achieving a glossy-looking lip could be as simple as adding a little bit of our Lip Conditioner or Glow Play Lip Balm over your chosen lip colour,” explains Ramiz. “But if we’re talking neutral lip combo (which I think would appeal to most) my recommendation would be to use the Whirl Lip Pencil to outline your lip shape first, then apply our iconic Viva Glam 2 Lipstick which is just the perfect neutral shade that suits all skin tones, and top it all off with Clear Lipglass. This combination never fails me and just works for everyone!”

I definitely don’t think lip gloss is something anyone should be scared of and for those after that high shine payoff: Clear Lipglass is unrivalled in the industry.

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Want to unlock a flawless skincare routine? M.A.C's Global Senior Artist Dominic Skinner gives you the scoop for what's new this season in MAC Gets Hyper Real For 2023.