AVEDA Be Curly Advanced™ Primer

The last step of your wash day routine and the first in your styling. This priming leave-in for curly hair protects from the drying effects of the sun, instantly reduces frizz by 87%*, and detangles to reduce breakage from combing. It fortifies and smooths curls and coils, creating the perfect foundation and allowing flexibility for the styling products that come next. 

Curls, coils and waves are naturally more fragile, which is why our game-changing curly hair primer also replenishes strength with a peptide derived from plant proteins.

Created with our expert team of texture stylists.

97% naturally derived**. Vegan. Leaping Bunny Approved.

*Ex-vivo testing on tresses.

**Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.

• How to Use: Lightly mist clean, damp hair. Do not rinse. Style as usual.
• Suitable for: All curl types: coily (4A – 4C), curly (3A – 3C) and wavy (2A –2C). All hair types: fine, medium and thick
• Silicone-free curl primer creates the perfect foundation for styling by detangling and smoothing curls and coils. Seals the hair cuticle to reduce frizz in high humidity for 24 hours*.