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For a fresh outlook on menswear, explore the game-changing new trends showcased at our SS20 launch event. On point and in season, here's how to evolve your wardrobe with a riot of colour, prints and texture.
For highlights of the launch event and all the behind the scenes action, check out BT Menswear Instagram
All Thrill, No Chill These are the new season standout coats and jackets you'll be wearing for months to come.
Maximum Impact Do things a little differently this season with the latest footwear favourites to take to the street.