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We talk to our lingerie buyer Roslyn Ellis about shopping for the ultimate bra, whether you are looking for something supportive, to work under your favourite looks or to peek out under your décolletage we've got you covered...

The Decorative Bra

"Buying beautiful lingerie which fits you perfectly is an act of self-care as it's a way of celebrating your natural shape and goes a long way to making you feel good. Here are some styles to love, the La Perla Floral Dream Bra offers a stylish shape trimmed in pretty modern lace, while Maison Lejaby's Sin Bra contrasts delicate embroidery in a gorgeous burgundy hue."

Key Brands: La Perla, Maison Lejaby, Empreinte, Simone Pérèle.

The Balcony Bra

"A Balcony bra has a higher bridge with a structure which helps define and separate. This shape is ideal for square or straight cut necklines. Some of my favourites in this shape include b.tempt’d’s Ciao Bella, it's one of their most popular balcony shapes as it suits and flatters a variety of sizes whether B, D or E cup size. Fantasie Belle's three section cup balcony bra provides excellent shape and uplift to create a very flattering cleavage."

Key Brands: Wacoal, b.tempt’d, Chantal Thomass.

The Full-Cup Bra

"This shape offers the ultimate support for DD+ and fuller busts. When fitted correctly this will enhance the silhouette to its best, and can create a slimmer waistline to open up more wardrobe options. Standout styles in our collections are the iconic Chantelle Hedona, launched in 1998, which creates a natural shape and Fantasie Fusion, which has a modern soft handle and side support and also gives great uplift."

Key Brands: Empreinte, Fantasie, Chantelle, Maison Lejaby, Wacoal.

The Triangle Bra

"Who doesn’t love the iconic 1990s style bralettes and Calvin Klein's Modern Cotton Triangle Bra is an enduring classic. The versatile triangle shape is suitable for both smaller and larger busts making it ideal for plunging necklines, and for wearing under soft knits."

Key Brands: Calvin Klein, Wacoal, b.tempt’d, DKNY Lingerie, Passionata.

The Multiway Bra

"The multiway bra is here to solve tricky wardrobe dilemmas. A well fitted style can make or break whether you perfect the look, and keep you secure, without any compromise on comfort. There are various options for all cup sizes, the key is to consult an expert. One of the best on the market is the Simone Pérèle Eden Zen Backless Bra with straps that can be wrapped, angled or removed to suit your neckline. Genius."

Key Brands: Wacoal, Simone Pérèle, Chantelle, Free Bra, Fashion Forms.

The Bodysuit

"A great alternative to wearing separate lingerie pieces is to wear a one-piece bodysuit. There are many great options that can offer shaping, smoothing, built-in bra or open bust choices, as well as styles that are a versatile alternative to wear as outerwear. For a figure enhancing vintage look try the DKNY Lingerie, Sheer Panel Bodysuit which can be worn strapless, and its boning creates the perfect wasp waist."

Key Brands: Wacoal, Maison Lejaby, Simone Pérèle, DKNY Lingerie, Commando, Wolford, Spanx.


With complimentary fittings available by appointment, our experts are on hand for guidance. For more information on fittings, please visit our lingerie departments in our Dublin, Cork, Limerick and Galway stores.



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